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Business eBooks
You have selected the subject of Business. The eBooks in this subject are listed below.
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RESULTS: 71 to 80 of 102
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McIlhenny's Gold
By: Rothfeder, Jeffrey
Published by: Harper Collins
The story of the powerful McIlhennys of Louisiana, who turned hot peppers into a Tabasco fortune. After the Civil War ended, Edmund McIlhenny, an ambitious and tenacious Louisiana businessman, found himself with few prospects. The South's economy in ruins and his millions of dollars in Confederacy currency worthless, he had no choice but to return with his wife, Mary, to her family home in Avery Island, a former sugar plantation destroyed by Union soldiers. To McIlhenny's surprise, the hot peppers he had planted before being forced off the island had flourished. Desperate to start a new business, he chopped up the peppers, combined them with salt and vinegar, and produced the first batch of hot pepper sauce. Or so the story goes. He called the sauce Tabasco. In this fascinating history, Jeffrey Rothfeder tells how, from a simple idea—the outgrowth of a handful of peppers planted on an isolated island on the Gulf of Mexico—a secretive family business emerged that would produce one of the best-known products in the world. In short order, McIlhenny's descendants would turn Tabasco into a gold mine and an icon of pop culture, making it as recognizable as far bigger brands such as Coca-Cola and Kleenex. To this day, the McIlhenny Co., still run by a family of matchless characters who believe in a rigid code of family loyalty, clings to tradition and the old ways of doing business. Yet by fiercely protecting its beloved brand and refusing to sell out to big food conglomerates, this family business has run circles around its competitors, churning out annual revenues that have surpassed everyone's expectations. A delectable and satisfying read for both Tabasco fans and business buffs, McIlhenny's Gold is the untold story of the continuing success of an eccentric, private company; a lively history of one of the most popular consumer products of all times; and an exploration of our desire to test the limits of human tolerance for fiery foods.
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Price: $13.99
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Meet You in Hell
By: Standiford, Les
Published by: Crown Publishing Group
Here is history that reads like fiction: the riveting story of two founding fathers of American industry—Andrew Carnegie and Henry Clay Frick—and the bloody steelworkers’ strike that transformed their fabled partnership into a furious rivalry.
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Price: $13.95
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Millionaire: The Philanderer, Gambler, and Duelist Who Invented Modern Finance
By: Gleeson, Janet
Published by: SIMON & SCHUSTER
France's Louis XIV died in 1715. In exile in Paris - having killed a man in a duel and acquired a huge fortune from gambling - Edinburgh-born John Law advised Louis XV to issue paper money. He became one of the most powerful men in Europe - and in America. Fortunes were made and lost. A modern fiscal philosophy was born.
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Price: $13.00
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Money for Nothing
By: Ugel, Edward
Published by: Harper Collins
In his wry and funny memoir, Edward Ugel tells the story of America's addiction to the lottery from an astonishing angle. At age twenty–six, Ed found himself broke, knee–deep in gambling debt, and moving back into his parents' basement. It all changed, however, when he serendipitously landed a job as a salesman for The Firm – a company that offered up–front cash to lottery winners in exchange for their prize money, often paid in agonizingly small annual payments, some lasting up to twenty–five years. For the better part of the ensuing decade, Ed spent his time closing deals with lottery winners, making a lucrative and legitimate – if sometimes not–so–nice – living by taking advantage of their weaknesses... weaknesses he knew all too well. Ed met hundreds of lottery winners and saw up–close the often hilarious, sometime sad outcome when great wealth is dropped on ordinary people. Once lottery winners realized their "dream–come–true" multimillion jackpots were not all that they were cracked up to be, Ed would knock on their door, offering them the cash they wanted–and often desperately need. This cash sometimes came at a high price, but winners were rarely in a position to walk the other way. As Ed learned, few of them had the financial savvy to keep up with the lottery–winner lifestyle. In fact, some just wanted their old lives back. A charmingly neurotic gambler, Ed traveled deep into the heart of the country where he discovered the American Dream looks a lot like a day at the casino. And Ed knows casinos. In fact, his own taste for gambling gave him a unique insight into lottery winners: he intimately understood their mindset, making it that much easier to relate to them. And like lottery winners, Ed struggled to find balance in his own life as his increasing success earned him a bigger and bigger salary. Even as he relished his accomplishments, he grappled with th
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Price: $11.99
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Money Talks, Bullsh*t Walks
By: Johnson, Ben
Published by: Portfolio
"The challenge is, how do we get somebody 126 years old to get it up?" This was Sam Zell's unique way of saying hello to a large gathering at the Los Angeles Times shortly after taking charge of Tribune Company. "I'm your Viagra, OK?". Even for Sam Zell, one of the greatest contrarian investors, buying Tribune Company was a risky and controversial move. Many saw the purchase of the Chicago Tribune and Los Angeles Times by a man who had made his fortune in cargo containers, real estate, fertilizer, and plumbing to be a sign of the coming media apocalypse. Maybe they were frightened by Zell's nickname, "the Grave Dancer.". The move didn't seem to make sense for Zell either. Why would an epithet-slinging, motorcycle-riding scrapper-who had started with nothing and worked his way up to a $5 billion real estate fortune-be interested in a declining media company (it would have been another story if Zell had taken over Playboy, issues of which Zell had bought and resold for profit to friends around town when he was a teenager)?. Ben Johnson has the answers in this fascinating biography of a uniquely colorful mogul, who is fond of blunt declarations and bold business moves. Johnson also tells the real story of Zell's adventure at the Tribune, that feverish year between his purchase of the ailing company and its declaration of bankruptcy. Between the story of Zell's rise to astounding riches and previously untold details of his conflicts with his employees and investors, Money Talks, Bullsh*t Walks will keep readers alternately laughing and on the edge of their seats. The Quotable Sam Zell. "If you're the biggest kid on the block, you can throw your weight around. Of course, I never was the big kid, but I've made up for it over the years.". "The true test of an entrepreneur is someone who spends his life constantly testing his limits. The definition of an idiot is someone who has reached their goals
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Price: $25.95
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Mr Playboy
By: Watts, Steven
Published by: Wiley
From his spectacular launch of Playboy magazine to his recent television hit The Girls Next Door, Hugh Hefner has attracted public attention and controversy for decades. But how did a man who is at once socially astute and morally unconventional, part Bill Gates and part Casanova, also evolve into a figure at the forefront of cultural change?. Granted unprecedented access to the man and his enterprise, historian and biographer Steven Watts argues that Hefner has profoundly altered American life and values. Punctuated with anecdotes of life at the Playboy Mansions, the book tells the compelling and uniquely American story of how one person with a provocative idea, a finger on the pulse of popular opinion, and a passion for his work altered the course of modern history.
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Price: $29.95
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The Murdoch Mission: The Digital Transformation of a Media Empire
By: Goldman Rohm, Wendy
Published by: John Wiley & Sons, Inc
A dramatic narrative by a top journalist about the transformation of one of the world's greatest media empires.
The Murdoch Mission gets inside Rupert Murdoch's News Corp. and documents the media mogul's strategic forays in digital media and broadcasting and new Internet-based businesses. Among other giant highlights is the creation of his new $40 billion company, the mammoth Sky Global Networks. Wendy Rohm provides an up-close look at how Murdoch's youngest son, James Murdoch, is changing his father's fortune in the megamarket of China and other world markets. She shows the impact these forays will have on international trade and the media world at large.
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Price: $27.95
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No Such Thing as Over-Exposure: Inside the Life and Celebrity of Donald Trump
By: Slater, Robert
Published by: Prentice Hall
In the wake of his incredibly successful TV show, The Apprentice, Donald Trump has gone beyond celebrity to become a true legend. He is the one billionaire everyone recognizes, the only one whose name is its own global brand. But, for all the ink that's been spilled about him, nobody's ever fully captured the man -- until now. Robert Slater has written the first book on Trump that's worthy of this outsized American figure. Slater convinced Trump to give him unprecedented access: over 100 hours of private conversations and meetings. Wherever Trump went, Slater was there: as a 'fly on the wall' at secret deal-making sessions, on a Gulfstream jet trip to the dedication of Trump's newest skyscraper, everywhere. Slater interviewed 150 Trump employees and colleagues -- even top competitors such as Kirk Kerkorian and Steve Wynn. Now, he reveals the man in full: the businessman and dealmaker, strategist and survivor, celebrity and personality always striving for more attention and success, whatever the obstacles. Learn how Trump transformed himself from an unknown local real estate developer to a global magnate. See how he really does business, discovering lessons that go far beyond anything he's let the public see before. Witness his brilliant media management... watch him leverage his celebrity to save his casino business from billion-dollar debts, not once but twice. Most remarkable of all, discover how Trump really feels about his celebrity, his empire, his life.
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Price: $19.96
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A Passion to Win
By: Redstone, Sumner; Knobler, Peter
Published by: SIMON & SCHUSTER
In one of the most fascinating business autobiographies of this or any other year, Sumner Redstone tells the unvarnished story of how he overcame every obstacle to build a vast media and entertainment engine that includes Paramount Pictures, MTV, Nickelodeon, Blockbuster, Simon & Schuster, and now CBS. A larger-than-life figure in the grand tradition of the Hearsts, Paleys, and Pulitzers, and voted in a recent survey of 600 corporate executives as the number-one most inspiring CEO, this is the man who can truly say, 'I am Viacom.'
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Price: $21.95
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The People's Tycoon
By: Watts, Steven
Published by: Vintage
How a Michigan farm boy became the richest man in America is a classic, almost mythic tale, but never before has Henry Ford’s outsized genius been brought to life so vividly as it is in this engaging and superbly researched biography. The real Henry Ford was a tangle of contradictions.
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Price: $18.00
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RESULTS: 71 to 80 of 102
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